http://www.convertro.com/

  • Convertro
  • Convertro
  • Convertro

Description:

Convertro strives to be the leading automated tool for marketers to truly understand the performance of their advertising choices and activate upon these insights as quickly as possible. Sophisticated marketers currently employ multiple solutions to understand marketing ROI and forecast optimal media and creative spending. Marketing Mix Models explain the 40,000 foot story to executives and leadership. What factors moved my business? What media channels were most effective. How should I plan for next year? Multi-touch Attribution explains the 4 foot high individual consumer story to media planners, buyers, and technologists. Each works well in its own right, but getting them to co-exist is nearly impossible. It can be like comparing apples to staplers. Whether you want the 40 foot or the 4 foot view or the whole picture, Converto has a solution for you.

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